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Seeing “Google My Business Suspended Due To Quality Issues”?

If you have received a notification that your Google business profile has been suspended due to quality issues, it can feel stressful especially if it’s the primary way to attract customers but don’t worry these suspensions are more common than you might think as Google just wants to ensure that people get accurate information when searching for businesses. So, if your listing doesn’t meet their standards they will flag it.

Google My Business Suspended Due To Quality Issues

What Does “Google My Business Suspended Due to Quality Issues” Mean?

When your Google listing is flagged for quality issues, that means it didn’t meet Google’s quality standards. This could be due to misleading business information, duplicate listings, or a change that you made that violate Google’s policies. As a result, Google will temporarily disable your listing until you can prove your business is legitimate. To reinstate your profile, you will first need to identify and resolve the flagged issues and then submit a reinstatement request.

Common Reasons For Google My Business Quality Issue Suspension

  1. Incorrect NAP Information [Name, Address, Phone]
    • Keyword Stuffing In Business Name
    • Virtual Business Address Or Shared Office Address
    • Virtual Or VOIP Phone Numbers
  2. Policy Violations
    • Business category is listed as spam (such as plumbing, hvac etc)
    • Use of virtual offices or P.O. boxes as business addresses
  3. Review Integrity
    • Purchasing fake reviews
    • Review manipulation
  4. Business Eligibility
    • Operating in restricted industries
    • Business type not qualifying for GMB listing

Types Of Google My Business Suspension For Quality Issues ⬇️

How To Check Your Google Business Profile Suspension Type

Start by searching for your business on Google Maps to determine which type of suspension you’re business has occurred:

Soft Suspension: The Better Scenario

  • Business remains visible on Google Maps
  • Requires reclaiming and re-verification
  • Usually resolved with quick fixes
  • Faster reinstatement process
  • Business listing remains partially visible

Hard Suspension: The More Serious Scenario

  • Business listing disappears from Google Maps
  • Complete removal from search results
  • Requires thorough review of Google’s guidelines
  • More business documentation required
  • Longer appeal timeline

Quick Assessment Tip: Search your business name on Google Maps:

  • Still visible = Soft Suspension ✓
  • Not visible = Hard Suspension ⚠️

How To Fix Google My Business Quality Issue Suspension?

1. Review Google Quality Guidelines To Avoid Future Suspensions

  • Always stay up to date with Google’s guidelines
  • Make sure your business information is recent
  • Remove fake reviews from your business profile
  • Remove keyword stuffing in your business description

2. Business Profile Optimization

  • Verify your NAP (Name, Address, Phone) details match across all platforms
  • Update business hours to reflect current operations
  • Ensure all business information is current and accurate

3. Reinstatement Process

  • Submit a reinstatement request through Google Business Profile Help Center
  • Provide documentation of all the changes
  • Wait for Google’s review (usually 1-2 weeks on average)
  • If needed, escalate to Google Business Profile support after 2 weeks.

Provide Evidence

Providing evidence to prove that your business is legitimate is the key for a successful appeal. Especially if the violation type was a hard suspension.

Review The Reason

To be sure you are providing the correct documents for the appeal, check your Google My Business profile or email to find out the reason for the suspension.

Always Be Honest

Being truthful about your business information is important, you may sometimes unwittingly make a mistake. “Honesty is the best policy”

Our Conclusion

A Google business profile suspension is a common issue for many businesses but it can easily be resolved quickly by submitting a reinstatement form along with basic business documents.

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